Gem Romero

He has worked for clients from a wide range of sectors, such as Vodafone, Caja Madrid, Banco de Santander, Mutua Madrileña, Iberia, Nike, Coca Cola, Unilever, Cola Cao, Nestlé, Panrico, San Miguel, Damm, Heineken, Pepsico, Castell de Peralada, Ausonia, Dodot, Cepsa, 11811, Pepsico, Castell de Peralada, Ausonia, Dodot, Cepsa, 11811, TVE, Gol Televisión, El País, Pans&Company, Laboratorios Cinfa, Myrurgia, Planeta, Generalitat de Catalunya, Ajuntament de Barcelona and Comunidad de Madrid.

Founding member of APG Spain.

He has been a jury member at the El Sol Festival, Premios Eficacia and FIAP.

Graduate in Business Administration and Management and MBA from ESADE.

He is Head of Planning at Hello-LOLA, Lowe and Partners, Spain.

Previously, he was Creative Strategic Director at Bassat Ogilvy, General Director of Strategy at TAPSA Madrid, Associate Director at the consultancy Added Value PLANNERS and Strategic Planner at *S,C,P,F.

He teaches at various business schools and universities in Barcelona and Madrid.