Master of Science in Business and Strategic Management in Mallorca

RESERVE YOUR SPOT
WHERE Mallorca
LANGUAGE English
LENGHT 9 months, 60 ECTS
START October
SCHEDULE

Tuesday and Thursday from 19:00h to 21:45h
+ 8 PMO (Project Management Office) Sessions

PRICE €8,100

Why study this Máster of Science in Business and Strategic Management?


 

There are many factors that influence running a business. One of them is education, because without it you won’t know how to act in certain cases. A good option for learning everything about the world of business is the Master of Science in Business and Strategic Management in Mallorca. What’s more, it’s taught entirely in English, meaning there are no geographical limits to your learning.

Not only will you learn what business management and strategic planning consist of, you will also be trained in advertising, marketing and innovation management in order to succeed in business. You will be able to manage financing, purchasing and, of course, work teams, all of which are fundamental when it comes to achieving the objectives set by the company.

Apart from being able to be the general manager of a company, you will be able to manage any department in these companies. In addition, you can dedicate your work to strategy development or work as an external consultant. And, having been trained in team management, you will also be able to focus on human resources or even be a coach.

Degrees to be Obtained


 

Master in General Management and Strategic Planning.

Degree issued by ESERP

Master’s Degree in General Management and Communication Strategy.

University Degree issued by the UVIC-UCC

Master of Science in Business and Strategic Management.

Issued by the European Communication School of France – Belgium

International Certificate*

Issued by the University of Applied Sciences, Schmalkalden  (Germany)

International Certificate*

Issued by the European Communication School (France – Belgium)

 

*Students who study and successfully complete the ESERP’s study plan, attend the international conferences and do a project on said conferences will obtain the International Certificates.

Methodology


Professors


Our professors are composed of entrepreneurs, executives and managers with extensive professional experience, as well as academic experts. Many of the ESERP professors hold executive positions and positions of responsibility in both start-ups and multinational corporations. They bring to the table their experience, perspectives and capabilities that are the result of their extensive experience in the business environment, which they apply to their lectures, thus helping to create an enriching and professional programme.

Admissions Process


Documentation

Admissions Tests

Resolution

Registration / Enrolment

Payment Methods


Price: €8,100 

 

Students from the EU (European Union) in possession of a NIE

First payment

€1,500
The rest will be paid in 10 consecutive monthly instalments from October to July of €660€6,600

5% discount for early payment

€7,695

Non-EU (European Union) students

First payment

€2,500

The rest will be paid in 10 consecutive monthly instalments from October to July of €560

€5,600

5% discount for early payment

€7,695

* Fees for issuing diplomas and certificates are not included.
* In the event the student pays for the entire programme at a price that is different from that indicated on the website (due to the application of scholarships or grants), the discount for early payment will be 5% of the final price to be paid.
* The 5% discount for early payment will also be applied to those students who, after paying the enrolment fee, decide to pay for the rest of the programme before it starts. In this case, the discount will applied to the remaining amount that is pending payment.
* Master’s Degree included in the incentive programmes of the Tripartite Foundation.

LEGAL & FINANCIAL MANAGEMENT AREA


  • Financial statements. Profitability, measure of business success.
  • Budget preparation, control and review.
  • Cost systems. Contribution Margin.

  • Risk management: Solvency and Liquidity.
  • Commercial risk: Credit management.
  • Business risk: Mapping.

  • Businesses and corporations: legal framework.
  • Fiscal planning.
  • Legal and commercial responsibility of management.

  • Nature and progress of organisational thought.
  • Organisational structure.
  • Business development. Virtual organisation and growth models.

HUMAN RESOURCES DEPARTMENT & EXECUTIVE SKILLS AREA


  • Corporate culture and talent management.
  • Selection and remuneration systems.
  • Human Resource Management.

  • Leadership and management styles.
  • Mentoring & Empowerment.
  • Leadership and knowledge management.

  • Collective bargaining and negotiation techniques. Trade Unions.
  • Communication and conflict resolution.
  • Analysis of situations of uncertainty.
  • Business Code of Ethics and Corporate Social Responsibility. Business Social Action.

MARKETING DEPARTMENT AND COMMERCIAL STRUCTURE AREA


  • Marketing strategy and styles.
  • Consumer analysis. Market positioning.
  • Structure and function of the commercial network: planning and achievement of objectives.
  • Commercial Plan. Strategy and implementation.

  • The brand. Meaning, concept and evolution.
  • Plan of strategic and operational marketing. CRM.
  • Digital marketing concepts. Website optimisation.
  • Social media. Corporate image.

  • Competitive mechanisms of international markets.
  • Analysis of international markets. Geopolitical risk.
  • Internationalisation process of a company.
  • Internationalisation of marketing in the global economy.

SUPPLY CHAIN, QUALITY & INNOVATION AREA


  • Optimal order management.
  • Supply chain optimisation.
  • Internationalisation, outsourcing in services and goods.

  • Quality and excellence. Customer loyalty.
  • Quality analysis, measurement and control. Improvement plan.
  • Strategy and management of technological innovation.

MT – MASTER’S THESIS


(*) Curriculum content, its programming and materials may be modified slightly due to changes in academic planning.
(*) The order of the modules is indicative based on the scheduling of the Master’s Degree
.

ESERP ALUMNI


After the programme, you will be part of ESERP ALUMNI: an active community with an international presence made up of more than thirty-five thousand former students.

 

 

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