Master of Science in Business and Strategic Management in Mallorca

CENTRE

Mallorca

LANGUAGES

English

DURATION

1 year · 60 ECTS

SCHEDULE

Evening
19:00 to 22:00, Tuesdays and Thursdays
18:00 to 21:00, +8 Fridays with class

PRICE €6,500

There are several influencing factors when it comes to running a business. One of them is education, which is necessary in order to know how to act in certain situations. The Master of Science in Business and Strategic Management in Mallorca is a great option for learning everything about the world of business. Furthermore, it is taught entirely in English, meaning you will have no geographical boundaries.

Not only will you learn what business management and strategic planning is, but you will also be taught the importance of advertising, marketing and innovation in order to succeed in business. You will be able to manage finances, purchases and, of course, work in teams – a factor that is fundamental for achieving the objectives set by a company.

Apart from the possibility of being the CEO of a company, you will also be able to manage any department within these companies. And you can devote yourself to strategy development or work as an external consultant. Since you will have been trained in team management, you can also focus on human resources or even be a coach.

Please feel free to request more information about the Master of Science in Business and Strategic Management in Mallorca, no strings attached. In addition to the ESERP degree, you will also receive a University Degree from the UVIC-UCC.

DEGREES AND ACCREDITATIONS


Master in Business and Strategic Management

Private Master’s Degree issued by ESERP

Private Master’s Degree in General Management and Communication Strategy

Master’s Degree issued by the UVIC-UCC

Master of Science in Business and Strategic Management

Issued by the European Communication School (France – Belgium)

International Accreditation*

Issued by the University of Applied Sciences, Schmalkalden (Germany)

International Accreditation*

Issued by the European Communication School (France-Belgium)

*Students who study and successfully completely the ESERP syllabus, attend the international conferences and complete a project on these conferences, will receive the International Accreditations.

METHODOLOGY


Case-Study: Case studies are used to study the functional areas of a business, most of which deal with real problems that can occur in any company.

PMO: Management and support tools to transform a project into reality, with a global and dynamic vision of the environment that includes its strengths and weaknesses.

Inspireo Workshop/LEGO methodology: Improved entrepreneurship training by unleashing the potential of individuals in a creative and participatory work environment. Implemented through INSPIREO WORKSHOP.

Team Building: Students are divided into small working groups. Group work is a fundamental part of training future professionals to take on positions of responsibility.

OBJECTIVES


  • Good organisational, leadership and management skills.
  • Adaptability to change and innovations in technology.
  • Ability to provide a company’s senior management with strategic and operational plans.
  • Critical analysis and abstract thinking.
  • Quick identification, analysis and solving of problems.
  • Open-mindedness towards the socioeconomic and cultural environment.

As well as a high level of personal and professional cultural enrichment guiding day-to-day activities, ultimately transforming the cost of education into productivity for the business and organisations.

CAREER OPPORTUNITIES


These studies will provide you with the opportunity to develop your professional career in different fields, where you can work in areas such as:

  • General Management.
  • Strategic Planning.
  • Accounting Management and Administrative Control.
  • Business Consulting.
  • Procurement & Supply Chain Management.
  • Administrative-Financial Management.
  • Product, Sales & Brand Manager.
  • Innovation, Research and Development.
  • Production, Logistics and Quality Management.
  • Project Direction and Management.
  • Human Resources and Labour Relations.
  • Social Responsibility and Business Ethics.

ESERP CAREER OPPORTUNITIES

AREA: FINANCIAL, ECONOMIC AND LEGAL MANAGEMENT


Module: Financial management: management, strategy and value creation.

  • Financial function: company economic-financial representation, financial ratios and responsibilities.
  • Financial diagnosis: company assessment and financial profitability breakdown.
  • Management of working capital: cash management, credit management for clients regarding stock and on suppliers and creditors.
  • Financing decisions: capital cost and financing structure.
  • Residual profit and economic value added (EVA).
  • The accounting model: estimate of results and equity.
  • The costs, an executive responsibility: strategic costs management, product cost calculation and balance point.
  • Management control and its key control factors.
  • Control levels and budgetary control.
  • The controller’s duty.
Module: Risk management.

  • Solvency: settling debts or bankruptcy. Analysis and measurement methodologies.
  • Liquidity management: obtaining cash resources through exploitation. Stocks management, NOF (necessary operating funds), that available in banks…
  • Interest rate management: use of money within a certain time. Its fluctuation over time. Tools for economic policy.
  • Portfolio management (insolvency in clients): focus on clients and payment periods and instruments.
Module: Legal and fiscal framework for a company’s activities.

  • FISCAL DEPARTMENT:
    • Types of companies and societies.
    • Value Added Tax (VAT).
    • Corporation Tax.
    • Self-employed.
    • Social security.
    • Intrastat.
    • Impact of taxes on accounting.
  • LEGAL DEPARTMENT/ BANKRUPTCY LAW:
    • Analysis of the performance that the company administrators must apply given a company crisis.
    • Cases where Bankruptcy Law is applied and how it affects companies and individuals.
    • Advantages and disadvantages of voluntarily requesting bankruptcy.
    • Situation that arises once bankruptcy is requested.
    • Administrators’ duties. To know the administrators’ criminal liability. Corporate criminal offences.
Module: Company policy and general management. Organisation and strategy.

  • Nature and progress of organisational thought.
  • The organisation’s structure: basic forms and parts of any organisation.
  • Changes in the modern company; virtual organisation and team structures.
  • Company Development and Company Growth Models in the 21st Century.
  • Internal Development: matrix of internal development and material investments.
  • External Development: acquisitions, strategic alliances, licences, franchises, joint ventures and mergers.

AREA: HUMAN RESOURCES DEPARTMENT AND EXECUTIVE SKILLS


Module: The role of human resources in the company.

  • The evolution of organisations and the role of human resources.
  • Skills required for performing the role of human resources and explain the required operational departments.
  • Tools for organisational knowledge and job position.
  • Selection system: techniques and tools to be applied.
  • Remuneration systems and their use as an incentive; talent retention.
Module:  Executive skills. Leadership and motivation. Team management.

  • Introduction to the concepts of executive skills.
  • Talent management through motivation.
  • Implementation of coaching, emotional and social intelligence in new organisations.
  • Leadership styles and leadership principles.
  • Strategy in general management within team management.
Module: Cooperation and conflicts resolution. Company ethics and CSR.

  • Conflict Management. Employment conflict and resolution.
  • Collective negotiation. Negotiation techniques. Techniques for meetings.
  • Relationships with unions.
  • Rules on achieving work-life balance.
  • Basic features of the contracts most used in commercial trade.
  • Employment Regulation Records.
  • Contract termination.
  • Basics of company ethics in negotiations.
  • Corporate Social Responsibility in organisations: care of the environment and society. Applicable policies.
  • Social Action as an element that helps CSR and NGOs.
  • Supervisory transparency in the National Stock Market Commission.
  • Risk to reputation.

AREA: MARKETING DEPARTMENT AND COMMERCIAL STRUCTURE


Module: Company marketing and commercial management.

  • MARKETING:
    • Marketing strategy within the company’s general strategy.
    • Skills analysis. Positioning in the market.
    • Consumer analysis.
    • Concept of “analysing the solution’s life cycle”.
    • New media for distribution and promotion.
    • Types of Marketing. The Marketing Mix.
  • COMMERCIAL:
    • The role of the commercial department in the company. The company’s own commercial management model.
    • Structure of the commercial network, planning, establishing goals.
    • The Commercial Plan: strategy in preparation and carrying it out.
    • Methods for supporting the commercial network.
Module:  Marketing strategies. Digital Marketing.

  • Relational Marketing: concepts, levels and practical tools.
  • Different marketing types and strategies: Guarantee frequency, personalised, social, backwards, etc.
  • Customer Relationship Management (CRM).
  • The brand: what it comprises, brand concept and brand image evolution.
  • How a brand is measured: marketing value, economic value and legal value.
  • Brand globalisation.
  • Concept of Digital Marketing.
  • The figure of the Social Media Manager.
  • Keys for optimising the company’s website.
  • Promotion through the Internet.
  • Social networks.

AREA: MARKETING DEPARTMENT AND COMMERCIAL STRUCTURE


Module: Operations management and role of purchasing. Supply Chain. 

  • Products and supply management.
  • Processes: planning, organisation, management and control in production – goods and services.
  • Operation strategy in the manufacturing companies: offer segmentation and supply speed.
  • Result: increase in quality added value, productivity, client satisfaction, reduction in costs, sustainability.
  • Lean Manufacturing – Lean Management (optimisation).
  • Supply Chain.
  • Concepts and definitions linked to production.
Module: Quality management. Innovation management.   

  • The quality assurance system. ISO 9000 certification.
  • Complete quality: client satisfaction and loyalty.
  • Quality tools.
  • Audit on the quality management system.
  • Measurement, analysis and improvement.
  • Company strategy and innovation strategy.
  • Features of an innovation project.
  • Development of the phases for implementing the innovation management system.
  • Creativity and innovation.

(*) Curriculum content, programming and materials may undergo some variation due to changes in academic planning.
(*) The order of the modules is indicative based on the scheduling of the Master’s Degree.

PRICE €6,500


1- GENERAL ACCESS DOCUMENTS


  1. Registration form for the Master’s course at ESERP Business School, completed and signed by the interested party
  2. A photocopy of the applicant’s passport, national identification document (D.N.I.) or ID card if from a European country. The photocopy must be verified at ESERP by submitting the original
  3. 1 passport sized colour photograph (if sent by e-mail, this must be a high-resolution photograph)
  4. Updated curriculum vitae in Spanish or English
  5. Cover letter in Spanish or English
  6. Registration fees: A supporting document must be sent that accredits the first payment, which must include the registration fee
  7. Accreditation of the applicant’s level of language in which the Master’s is taught, by certificate or interview
  8. Submission of original documents upon arrival at the school

The first payment may be made via our website.



2- ESERP BUSINESS SCHOOL PROGRAMME: ACCESS REQUIREMENTS AND QUALIFICATION


One of the following requirements must be fulfilled for access to the ESERP Master’s & MBA programme:

  1. By employment history (Spanish citizens)
  2. Through a letter with a letterhead and stamped and signed by the employer company, accrediting the period worked and the position held. More than one letter may be submitted from various companies, provided that the total amounts to 4 years

  1. Access through a university qualification of 180 ECTS or equivalent.

3- ACCESS REQUIREMENTS FOR QUALIFICATIONS FROM PARTNER UNIVERSITIES


ESERP Bussines School offers the opportunity to obtain a dual qualification with various universities and institutions with which it has educational collaboration agreements.

  1. Submission of original for it to be verified.
  2. In the absence of the original, the applicant can submit the original of his/her European Diploma Supplement (EDS) or its equivalent, Diploma Supplement (DS) or Europass Certificate Supplement (ECS).

  1. Submission of original qualification for it to be verified and submission of personal academic certificate (transcript).
  2. In the absence of the original, the applicant can submit the original of his/her European Diploma Supplement (EDS) or its equivalent, Diploma Supplement (DS) or Europass Certificate Supplement (ECS).

*(EEES)http://www.ehea.info/pid34250/members.html

 

Qualification requirements from a foreign university institution

If the qualifications for access to the Master’s course are gained at an EHEA institution, both the qualification and the academic certificate (transcript) must be recognised and be issued by the competent authorities, in accordance with the legal system of the country of origin.

-The following requirements must also be fulfilled:

  • Legalisation. Only for qualifications from university institutions in territories that are not members of the EU and belonging to the EHEA
  • A legalised translation of any documents that have not been issued in Spanish, Catalan, English, French, Italian or Portuguese.

Legalisation process for academic documents issued abroad (not member countries of the EU).

The information concerning the legalisation process must be issued by the university that gave the course, the competent authority or the consular services of the country of origin of the documents.

The necessary steps for the legalisation and, therefore, for these documents to be valid in Spain, vary according to the country of origin of the course or qualification, depending on whether there is an applicable international agreement.

  • Countries that have signed up to The Hague Convention of 10/05/1961:

Apostille: The competent authorities of the country must provide recognition of the signatures of the responsible academic parties and must issue the relevant apostille.

The apostille must appear on the original document.

Hague Convention countries

  1. Submission of recognised qualification and personal academic certificate, both legalised, that accredit access to post-graduate courses.
  2. In their absence, a document issued by the university that accredits this.

 

Qualification requirements from a foreign university institution:

If the qualifications for access to the Master’s course are gained at a foreign higher education institution, both the qualification and the academic certificate (transcript) must be recognised and be issued by the competent authorities, in accordance with the legal system of the country of origin.

The following requirements must also be fulfilled:

  • Legalisation. Only for qualifications from university institutions in territories that are not members of the EU and not belonging to the EHEA
  • A translation of any documents that have not been issued in Spanish, Catalan, English, French, Italian or Portuguese

Legalisation process for academic documents issued abroad:

The information concerning the legalisation process must be issued by the university that gave the course, the competent authority or the consular services of the country of origin of the documents.

The necessary steps for the legalisation and, therefore, for these documents to be valid in Spain, vary according to the country of origin of the course or qualification, depending on whether there is an applicable international agreement.

The various legalisation procedures are as follows:

A) Countries that have signed up to The Hague Convention of 10/05/1961:

Apostille: The competent authorities of the country must provide recognition of the signatures of the responsible academic parties and must issue the relevant apostille.

The apostille must appear on the original document.

Hague Convention countries

B) Countries that have signed the Andrés Bello Convention Bolivia, Chile, Colombia, Cuba, Ecuador, Spain, Panama, Paraguay, Peru and Venezuela) and other countries.

These must be officially legalised and therefore the documentation must be submitted to:

  • The Ministry of Education of the country of origin for recognition of the signatures that appear in the original document.
  • The Ministry of Foreign Affairs of the country of origin, for the legalisation of the signature recognition performed by the Ministry of Education.
  • The Spanish Consulate of the country of origin, for the recognition of the above legalisation.

A minimum of 4 years’ work experience must be accredited.

This can be accredited:

  1. By employment history (Spanish citizens)
  2. Through a letter with a letterhead and stamped and signed by the employer company, accrediting the period worked and the position held. More than one letter may be submitted from various companies, provided that the total amounts to 4 years.

-The University of Vic, Central University of Catalonia will award a Specialisation Certificate qualification once the Master’s programme has been completed.

Additional Information


Any documents that have not been issued in Spanish, Catalan, English, French, Italian or Portuguese must be submitted accompanied by their relevant official translation into Spanish or English, including the stamp of the translator.

In the case of documents that must be legalised, the official translation must be performed once the document’s legalisation has been completed, and therefore the official translation must include the legalisation procedure for signatures. In any case, the submission of the official translation does not exempt the applicant from the requirement to submit the original document.

The translation into Spanish may be performed:

  • By a certified translator, who is duly authorised and registered in Spain.
  • By the Language Interpretation Office of the Spanish Ministry for Foreign Affairs and Cooperation.
  • By UNESCO; the office of the Iberoamerican Cooperation Institute or any other organisation recognised by Spain.
  • By any Spanish diplomatic or consular mission abroad.
  • By the diplomatic mission in Spain of the country of which the applicant is a citizen, or that is the country of origin of the document, as applicable.

The submission of the documentation by e-mail, accompanied by the ADMISSION application shall be a requirement for its processing, but under no circumstances does this exempt the applicant from the requirement to make a hard copy submission.

It is therefore a compulsory requirement to present all the original documents at ESERP before the end of the month following the beginning of the academic year of the course, where a relevant copy of them shall be made and where they shall be verified.

Failure to submit the documentation within the aforementioned time period shall represent a waiver of the right to the qualification issued by the partner university.

 PAYMENT


EU Students (European Union) in possession of a NIE
First payment€1,000
The rest will be paid in 10 consecutive monthly instalments from October to July€5,500

 

Non-EU Students (European Union)
First payment€2,000
The rest will be paid in 10 consecutive monthly instalments from October to July€4,500
Master’s Degree included in the incentive programmes of the Tripartite Foundation

* Special economic conditions for prompt payment
* Fees for diplomas and certificates are not included.

OUR PROFESSORS


ESERP’s faculty is made up of professionals with extensive professional and academic experience who are able to transfer their expertise and knowledge to the classroom.

Some of the professors who teach as part of this Master are listed below:

Shalini Mirchandani She was in charge of global recruitment at Lowcosttravelgroup and HR ...
Victor Rodríguez Socio Director de Spirit Consulting Group en España y formador en emp...
David Gómez Picard He is the Manager of FAN Mallorca ShL: He served as Managing Director ...
Santiago García Solimei He is the Marketing Manager of the EMEA Region at Meliá Hotels Intern...

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