David Herrera Cerezo

With extensive experience in digital environments (SNS, branded content, social ads, SEO/SEM, among others) for both national and international companies, David is currently the Digital Communication Director at Roche Farma Spain. Previously, he served as Communication and Marketing Manager for IBM and Ecoembes, as well as a Communication Consultant at Grupo Albión and Red Web Unity.

Academically, David is a lecturer at several universities, specialising in Digital Marketing and Social Media, and holds a PhD in Digital Journalism.