University School of Tourism, URJC Affiliated Centre
Why study the University Master in Strategic Business Planning,
Analysis and Decision Making?
The educational content of the University Master in Strategic Business Planning, Analysis and Decision Making in Madrid provides students with the possibility to access a doctorate degree upon completion, and is adapted to the requirements of the European Higher Education Area, offering 60 ECTS credits, thus guaranteeing an ongoing effort to improve management skills and the optimal development of attitudes such as initiative, teamwork or critical thinking skills
This research-oriented programme will allow you to acquire business skills as you get one step closer to being able to apply to a PhD programme.
You will also acquire the necessary managerial knowledge to face the challenges of an increasingly global environment, from any area of the organisation. With our programme, you will enhance your strategic and leadership vision, improving your management skills and your ability to make decisions, positioning your organisation for success.
The Master’s Degree Thesis will be done during the final phase of the study plan, once the student has passed at least 70% of the credits from the first two semesters. The objective is to write a paper on any of the content from the courses taken during the degree, with the student being able to demonstrate the skills they have acquired.
Presentation of the written thesis.
Defence of the Master’s Degree Thesis before a committee.
MT – MASTER’S THESIS
(*) The programme’s content, its programming and materials may be subject to variation due to changes in academic planning.
(*) The order of the modules is indicative based on the scheduling of the Master’s Degree.
After the programme, you will be part of ESERP ALUMNI: an active community with an international presence made up of more than thirty-five thousand former students.
“The Master’s Degree I studied at the ESERP Business School has led to an improvement in my overall knowledge of marketing, which I can take advantage of in my everyday work, enhancing my future career opportunities.”
Amelia Reyes Mora
President of AF Comunicación Estratégica.
“The lessons and experience that the professionals have provided will serve as a reference in my work, and also when dealing with what life has in store for us every day.”
Industry Analyst at Google Spain.
“The Master’s Degree has been an extremely positive experience for me, especially in the field of business management.”
Caroline Schäfer Suren
Event Organisation Manager at Starwoods Hotels.
“At ESERP, I’ve encountered a very complete Master’s Degree focused on the global market and tailored to my needs. The Master’s Degree I’m studying is very highly valued in the professional world, and I’ve been able to change jobs thanks to it.”
Esteban Arias García
Master’s Degree in International Relations.
“After getting my MBA at ESERP, not only did I grow professionally, but on a personal level as well. It opens doors for you, promotes networking, creates friendships and accompanies you on your professional journey, both during and after the course.”
Account Manager at ABC Mallorca.
“It is not easy to start from scratch after your 40s, but it was well worth the effort. This Master has given me a new opportunity”
Analyst for the W2M Platform.
Download brochure for "University Master in Strategic Business Planning, Analysis and Decision Making in Madrid"